The Child and Adult Care Food Program (CACFP) is a federal assistance program provided by the USDA’s Food and Nutrition Service. The program provides states with grants for daily-subsidized food service to low-income participants. The program was created in 1986 …
The School Day Just Got Healthier! A USDA Initiative
According to Bill Ayres, Co-Founder and Executive Director of WhyHunger, “Many children eat half their calories at school lunch and breakfast — improving school meals is the best opportunity we have to reverse the steady march towards obesity and …
Eat Smart New York- A State Wide School Food Initiative
Eat Smart New York (ESNY) is an educational program that promotes daily consumption of fruits and vegetables, whole grains, and nonfat or low-fat milk or milk products. ESNY also encourages people to be physically active every day and balance calories …
The BreakfastFirst Campaign in California
Background
The BreakfastFirst Campaign is a three year initiative to help California’s students reach their full potential and California’s schools maximize available federal resources by strengthening school breakfast programs. The campaign identified three goals for completion within the first …
Favorite Familiar Faces: How to Use Branding and Priming to Promote Healthy Foods
Kids often imitate their role models—many of whom are pop culture icons such as cartoon characters, superheroes, or puppets from TV. Companies capitalize on this love of recognizable characters to draw kids to their products, including unhealthy junk foods. Researchers …